Viewing entries tagged
marketing

How To Win With Focused Marketing

How To Win With Focused Marketing

It can be easy to get sidetracked by the competition, social networks, and new ways to market your business. Here are four ideas, borrowed from sports, to help you earn a few gold medals in focused marketing.

Case Study: Reviving a Local Retail Landmark

Case Study: Reviving a Local Retail Landmark

In November 2015, the Be Brilliant!™ Marketing Team was brought in to help rebuild marketing for the Gulf Coast Town Center mall during the all-important holiday shopping season, and beyond. Learn more…

Marketers Need to Step Back. Now.

Marketers Need to Step Back. Now.

It's time to take a new perspective on marketing and it starts by stepping away and coming back to it with more mindfulness. If athletes can use the practice of mindfulness to refocus their energy and improve their performance, maybe it can work with marketing? 

One Sure Way to Stand Out From The Crowd

One Sure Way to Stand Out From The Crowd

Get noticed. It's the most fundamental challenge for marketing communications. While there are many marketing tactics to add to your mix, there's one that tops our list – and works for most every business goal: Blog.  Read more